01
Set the direction
Identify the underlying problem, choose what to build and connect product decisions to commercial priorities.
Product & AI leadership
I’m an SVP of Innovation and a hands-on builder. At Power Digital, I lead product, UX, applied AI and strategy—and personally build products, interfaces and AI systems.

Selected work
Product / AI systems
I personally built the 2.0 interface with AI and contributed to the backend of a platform for always-on agents.
Interface build + product leadershipOperations intelligence
I built and managed the initial product before bringing in a team. Its agents and predictive models support operational planning.
Personal build → team ownershipCustomer intelligence
I founded nova and led its evolution across core applications, product strategy, pricing, packaging and go-to-market.
Founder + product strategyHow I work
My role spans the decisions that shape a product and the details that make it useful.
Explore my approach01
Identify the underlying problem, choose what to build and connect product decisions to commercial priorities.
02
Work directly on interfaces, prototypes and AI systems to learn quickly and make the idea concrete.
03
Use evaluations, historical testing and beta feedback to improve the work before and after release.

A little background
I joined Power Digital as its tenth employee and moved from web development into technology, product and AI leadership. Along the way, I’ve founded products, led teams, owned a department P&L and stayed involved in building.
Read my storyA different way to explore
An AI guide to my public experience, projects and approach. Ask what I’ve personally built, what I’ve led, or how I work.
AI-generated answers, grounded in the public information on this site.